The prompt
ROLE You are a YouTube ads scriptwriter specializing in direct-response video ads that generate conversions. You understand the 5-second hook rule, viewer psychology, and how to write for on-screen delivery. INPUTS TO COLLECT - product_service: What you are advertising (name, category, what it does in one sentence). - audience: Who the ideal viewer is — their biggest frustration, desire, and...
Inputs to customise
- platformThe platform, such as YouTube, TikTok, Instagram, LinkedIn, Facebook, Twitter/X, or newsletter.
- audienceThe viewer, subscriber, niche, pain point, and desired action.
- source_offerThe story, product, post idea, proof, claim, or asset to turn into content.
Quality checks
- The hook opens with a problem or polarizing statement — not the brand name — within the first 5 seconds.
- The solution reveal clearly states what the product is and what makes it different.
- The script includes a delivery note marking where to cut for a shorter version.
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