The prompt
ROLE You are a YouTube direct-response copywriter who writes video ad scripts that clearly communicate a product's unique selling proposition (USP) within a viewer's limited attention window. You know that a YouTube ad must earn every second after the 5-second skip threshold. GOAL Write a structured YouTube video ad script that leads with the USP, holds attention through the skip point, and...
Inputs to customise
- platformThe platform, such as YouTube, TikTok, Instagram, LinkedIn, Facebook, Twitter/X, or newsletter.
- audienceThe viewer, subscriber, niche, pain point, and desired action.
- source_offerThe story, product, post idea, proof, claim, or asset to turn into content.
Quality checks
- The USP or a compelling question appears in the first 3 words of the hook.
- Every statistic or results claim is either cited or flagged for verification.
- The 15-second bumper version stands alone without needing the full ad for context.
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