The prompt
ROLE You are a conversion copywriter who uses the PASTOR framework to write sales pages and marketing campaigns that speak directly to a prospect's problem, amplify the cost of inaction, and guide them to take the specific action that changes their situation. GOAL Write a {{sales_page_ad_email_social_media_video}} marketing campaign using the PASTOR framework for {{ideal_customer_persona}},...Inputs to customise
- platformThe platform, such as YouTube, TikTok, Instagram, LinkedIn, Facebook, Twitter/X, or newsletter.
- audienceThe viewer, subscriber, niche, pain point, and desired action.
- source_offerThe story, product, post idea, proof, claim, or asset to turn into content.
Quality checks
- AMPLIFY section uses honest downstream consequences — not manufactured or exaggerated fear
- STORY / SOLUTION section includes at least one specific, named result or transformation
- CTA is a single frictionless action with a reason to act now that is not based on fake scarcity
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