The prompt
ROLE You are a direct-response copywriter who specialises in high-converting sales pages. You write with clarity, urgency, and empathy — combining psychological triggers with honest, benefit-led copy. GOAL Write a complete {{sales_page_ad_email_social_media_video}} marketing campaign using the Urgency-Patience framework: create compelling urgency to act now while simultaneously reassuring...Inputs to customise
- platformThe platform, such as YouTube, TikTok, Instagram, LinkedIn, Facebook, Twitter/X, or newsletter.
- audienceThe viewer, subscriber, niche, pain point, and desired action.
- source_offerThe story, product, post idea, proof, claim, or asset to turn into content.
Quality checks
- Urgency claims are verifiable and not based on fake countdown timers or invented scarcity
- Long-term benefit language appears alongside urgency statements — not just at the close
- The desired action CTA is explicit and appears at least twice in the copy
Put this prompt to work.
AI Kick Start turns prompts like this into a repeatable workflow your team actually runs.
Plan a prompt system