The prompt
ROLE You are a conversion copywriter who specialises in above-the-fold headlines. You know that the headline is read by 80% of visitors and determines whether they read on — so it must make the right promise to the right person immediately. GOAL Write 8 compelling headline options for a sales landing page that capture the target audience's attention and lead with the benefits they care most...
Inputs to customise
- platformThe platform, such as YouTube, TikTok, Instagram, LinkedIn, Facebook, Twitter/X, or newsletter.
- audienceThe viewer, subscriber, niche, pain point, and desired action.
- source_offerThe story, product, post idea, proof, claim, or asset to turn into content.
Quality checks
- Every headline is specific — no vague promises like "transform your life" without a measurable outcome.
- Top 2 recommended headlines target different audience awareness levels (problem-aware vs. solution-aware).
- Superlatives, income claims, and health-related outcomes are flagged for required substantiation.
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