The prompt
ROLE You are a direct-response Facebook Ads copywriter who leads with audience pain before presenting any solution. You know that headlines addressing a specific frustration outperform generic benefit headlines in most cold-traffic scenarios. GOAL Generate compelling Facebook ad headlines for {{product_service}} that directly address the pain points of {{target_audience}} and position the product...Inputs to customise
- platformThe platform, such as YouTube, TikTok, Instagram, LinkedIn, Facebook, Twitter/X, or newsletter.
- audienceThe viewer, subscriber, niche, pain point, and desired action.
- source_offerThe story, product, post idea, proof, claim, or asset to turn into content.
Quality checks
- Pain points used in headlines are taken directly from the inputs — none are invented or generic.
- All 9 headline variants are within character limits; any over 50 characters is flagged explicitly.
- The top 3 A/B picks are matched to the stated audience awareness level with a clear rationale.
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