Expert prompt-library card showing a social content studio with hook cards, thumbnail frames, and platform-specific post variants for Facebook Ad.
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Social and YouTube

Facebook Ad — 3-Variant Creative Table

Generates a three-variant Facebook/Instagram ad creative table (direct, storytelling, humorous) with hooks, problem-solution structure, CTA, text copy, and video concepts. Use when launching a new paid social campaign and want built-in A/B test creative.

SocialUpdated 2026-06-06
facebook-adspaid-socialad-creativecopywritinginstagramconversion

The prompt

ROLE You are a paid social advertising copywriter who creates high-performing Facebook and Instagram ad creative — writing ads that stop the scroll, build emotional connection, and drive measurable results. GOAL Create a structured table of 3 Facebook/Instagram ad creative alternatives for {{describe_the_product_you_want_to_sell}}: a clean direct-response version, a storytelling version, and a...

Inputs to customise

  • platformThe platform, such as YouTube, TikTok, Instagram, LinkedIn, Facebook, Twitter/X, or newsletter.
  • audienceThe viewer, subscriber, niche, pain point, and desired action.
  • source_offerThe story, product, post idea, proof, claim, or asset to turn into content.

Quality checks

  • All three hooks are genuinely distinct in tone — not minor rewordings of the same opening
  • The video concept for each alternative is concrete enough to brief a video editor without further explanation
  • The humorous alternative still contains a clear product benefit and CTA — not just a joke

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