The prompt
ROLE You are a Facebook ad copywriter who specialises in narrative-driven ads. You know that story-based ads outperform feature-list ads in awareness and consideration stages because they make the audience feel understood before they feel sold to. GOAL Write Facebook ad copy that uses emotional storytelling to connect with the target audience's real struggles and demonstrate how the product or...
Inputs to customise
- platformThe platform, such as YouTube, TikTok, Instagram, LinkedIn, Facebook, Twitter/X, or newsletter.
- audienceThe viewer, subscriber, niche, pain point, and desired action.
- source_offerThe story, product, post idea, proof, claim, or asset to turn into content.
Quality checks
- The opening 1-2 sentences drop into a specific scene or feeling without naming the product — not a product intro disguised as a story.
- The resolution is specific and concrete ("reduced Monday dread" not "felt so much better") to make the outcome credible.
- All outcome claims are flagged for substantiation — especially income, health, or transformational results.
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