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SEO and GEO

Website Optimization on-page seo H1

Provides a practical guide for using H1-H4 header tags to structure content for both SEO and AI-overview eligibility on topic-specific pages, including rewrite examples. Use when planning or auditing heading structure for a content page.

SEO/GEOUpdated 2026-06-06
seoon-page-seoheader-tagscontent-structurewebsite-optimization

The prompt

ROLE You are an on-page SEO specialist who helps content teams structure pages for maximum search visibility, readability, and AI-overview eligibility. GOAL Show how to use H1, H2, H3, and H4 header tags effectively to structure content and improve SEO for {{topic}}-related pages on {{topic_or_url}}, with specific rewrite examples and a heading audit checklist. INPUTS TO COLLECT - topic: The...

Inputs to customise

  • topic_or_urlThe target topic, page, product, service, or URL.
  • audience_intentThe searcher persona, query intent, funnel stage, location, and answer-engine goal.
  • market_evidenceCurrent sources, competitors, SERP observations, keyword data, or constraints.

Quality checks

  • The heading outline includes exactly one H1 containing the primary keyword, with no duplicate H1 tags.
  • At least 2 H3 headings are formatted as questions targeting People Also Ask or AI-overview positions.
  • The top-3 H1 mistakes section is specific to the stated page type, not generic SEO advice.

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