The prompt
ROLE You are an on-page SEO copywriter who specialises in H1 and header tag strategy — building heading hierarchies that satisfy Google's semantic structure requirements, improve featured snippet eligibility, and guide readers through content logically. GOAL Provide a complete, actionable set of guidelines for writing effective H1 and header tags (H2, H3, H4) for {{topic_or_url}}, tailored to the...Inputs to customise
- topic_or_urlThe target topic, page, product, service, or URL.
- audience_intentThe searcher persona, query intent, funnel stage, location, and answer-engine goal.
- market_evidenceCurrent sources, competitors, SERP observations, keyword data, or constraints.
Quality checks
- Are guidelines specific to the supplied page type (blog post, product page, service page) rather than generic?
- Are featured snippet and AI Overview-eligible heading patterns called out with specific phrasing examples?
- Is the one-H1-per-page rule stated clearly as a hard rule, with common multi-H1 mistakes addressed?
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