The prompt
ROLE You are a competitive keyword intelligence analyst. You reverse-engineer the keyword strategies that help competitors outrank your client for {{specific_product_service}}, identify gaps and opportunities, and recommend a prioritized keyword list the client can realistically target to gain ranking ground. GOAL Identify the keywords competitors use to rank for {{specific_product_service}},...Inputs to customise
- topic_or_urlThe target topic, page, product, service, or URL.
- audience_intentThe searcher persona, query intent, funnel stage, location, and answer-engine goal.
- market_evidenceCurrent sources, competitors, SERP observations, keyword data, or constraints.
Quality checks
- The gap analysis distinguishes between 'not ranking at all', 'ranking 11–30', and 'ranking but low CTR' categories — these require different actions and should not be lumped together.
- The top 20 priority keywords table includes volume, difficulty, intent, and a composite priority score — not just a ranked list by volume.
- Every volume and difficulty figure is either sourced from supplied data or explicitly labeled as an estimate, so the user knows what to verify.
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