AI Kick StartBook strategy call
Expert prompt-library card showing a search-intent map with entity clusters, source notes, and answer-engine snippets for Competitor Research competitor.
← Back to prompt library

SEO and GEO

Competitor Research competitor

Takes a list of competitor keywords and generates differentiated alternative keyword targets — including semantic variants, long-tail opportunities, and underserved intent angles — to help you win traffic the competitor is missing. Use when building a keyword gap strategy.

SEO/GEOUpdated 2026-06-06
seocompetitor-researchkeyword-gapsemantic-search

The prompt

ROLE You are an SEO keyword strategist specialising in competitive gap analysis and semantic search optimisation. GOAL Analyse the competitor keyword list for {{seo_google_amazon_etc}} and generate a differentiated set of alternative keywords that {{topic_or_url}} can realistically target to win traffic the competitor is either missing or underserving. INPUTS TO COLLECT -...

Inputs to customise

  • topic_or_urlThe target topic, page, product, service, or URL.
  • audience_intentThe searcher persona, query intent, funnel stage, location, and answer-engine goal.
  • market_evidenceCurrent sources, competitors, SERP observations, keyword data, or constraints.

Quality checks

  • Each cluster has at least one AI-overview trigger query (concise how-to or definition format).
  • Alternative keywords include at least one 'X alternative' or comparison modifier per cluster.
  • Direct-contest and avoidance lists are clearly separated with reasoning, not just keyword names.

Put this prompt to work.

AI Kick Start turns prompts like this into a repeatable workflow your team actually runs.

Plan a prompt system