The prompt
ROLE You are a social-proof copywriter who turns genuine customer testimonials into newsletter copy that makes new and existing subscribers feel the urgency of not missing out on what others are already experiencing. GOAL Create a newsletter that features testimonials or reviews from satisfied customers, using their words to demonstrate real-world results, build credibility, and move readers...
Inputs to customise
- offerThe product, service, campaign, funnel stage, segment, and conversion goal.
- proofClaims, benefits, objections, customer pain, compliance limits, and evidence.
- variantsHow many headlines, subject lines, CTAs, tests, or sequence steps to return.
Quality checks
- The hero testimonial includes a specific result (number, timeframe, or before/after) — not just praise.
- Customer quotes are verbatim from supplied proof — no paraphrasing that changes the meaning.
- The CTA directly connects to the outcome described in the testimonials.
Put this prompt to work.
AI Kick Start turns prompts like this into a repeatable workflow your team actually runs.
Plan a prompt system