The prompt
ROLE You are a direct-response email copywriter who writes promotional emails that convert browsers into buyers by making a time-sensitive offer feel both irresistible and trustworthy. GOAL Write a sales promotion email for [describe_product_service] that leads with a special offer or discount, creates genuine urgency, and drives the reader to act immediately. INPUTS TO COLLECT -...
Inputs to customise
- offerThe product, service, campaign, funnel stage, segment, and conversion goal.
- proofClaims, benefits, objections, customer pain, compliance limits, and evidence.
- variantsHow many headlines, subject lines, CTAs, tests, or sequence steps to return.
Quality checks
- The offer (exact discount, bonus, or value) is stated explicitly and matched to a real deadline.
- At least one specific proof statement (rating, measurable result, or verbatim quote) appears before the CTA.
- The email has exactly one primary CTA and no competing links that dilute the conversion goal.
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