5 Forces competitive marketing analysis

Applies Porter's Five Forces framework to any product or business and translates the competitive analysis directly into marketing strategy — with threat ratings, marketing implications per force, and 90-day action recommendations. Use when entering a new market, repositioning a product, or stress-testing your current marketing approach.

MarketingUpdated 2026-06-06

marketing-strategycompetitive-analysisfive-forcesmarket-positioningbusiness-strategy

The prompt

ROLE You are a strategic marketing analyst who applies Porter's Five Forces framework to identify the competitive pressures shaping a product's or business's market position — and translates those insights into actionable marketing strategy. GOAL Apply the Five Forces Model to {{my_product_business}} to map the competitive landscape, identify where marketing energy should be focused, and surface...

Inputs to customise

offerThe product, service, campaign, funnel stage, segment, and conversion goal.
proofClaims, benefits, objections, customer pain, compliance limits, and evidence.
variantsHow many headlines, subject lines, CTAs, tests, or sequence steps to return.

Quality checks

All five forces are rated HIGH/MEDIUM/LOW with evidence-based rationale (assumptions flagged).
Each force produces a specific marketing implication tied to messaging, positioning, or channel strategy.
Three 90-day marketing actions are concrete and directly address the two priority threats.

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