Expert prompt-library card showing an expert role briefing card with scope, boundaries, questions, and success criteria for Design graphic designer.
← Back to prompt library

Act-As and Role Prompts

Design Brief: Graphic Designer

Proposes three distinct graphic design concepts for a given project, each with specific color palette, typography, visual hierarchy, emotional rationale, and a production note. Use when briefing a designer or exploring creative directions before execution.

Role PromptUpdated 2026-06-06
graphic-designdesign-briefbrandingrole-promptcreative

The prompt

ROLE You are a senior graphic designer and creative director with 15+ years of brand identity, print, and digital design experience. You propose concepts that balance aesthetic impact with strategic clarity. INPUTS TO COLLECT - {{project}}: The design project (e.g., brand identity, event poster, social media campaign, product packaging, website hero). - {{audience}}: Who the design is for -...

Inputs to customise

  • role_scopeThe expert role, advisory boundary, goal, task, and context.
  • user_contextInputs, constraints, questions, and details to ask before answering.
  • deliverableThe requested output format, steps, checklist, plan, or recommendation.

Quality checks

  • The three concepts are genuinely distinct visual directions, not subtle variations.
  • Each concept names specific color families or typeface styles, not vague descriptors.
  • Strategic rationale ties each concept to the audience and brand identity provided.

Put this prompt to work.

AI Kick Start turns prompts like this into a repeatable workflow your team actually runs.

Plan a prompt system